Licheng Wang
General Manager

General manager since 2003, Licheng Wang sets corporate strategy and oversees all operations. Mr. Wang, who also serves on Niutang's board of directors, has led the company's successful global expansion, establishing subsidiaries in Europe in 2000 and in the United States in 2003.

In his 15 years at Niutang , Mr. Wang also has managed manufacturing, distribution and business development for its food ingredients, pharmaceutical intermediates and specialty chemicals. He was executive vice president of Niutang before being named to run the entire company.

Before joining Niutang, Mr. Wang served as vice-president of business development for Changzhou Yongchang Stainless Steel Co. Ltd., a specialty stainless steel manufacturing company. At Yonchang, Mr. Wang held roles of increasing responsibility, including developing new products, creating long-term development plans for the company, and managing sales strategy and the company's sales team.

Mr. Wang holds a law degree from Yangzhou University and has completed graduates studies in philosophy at Fudan University, Shanghai.